Toronto, Canada, January 2015: BlueSun, Inc. is pleased to announce the appointment of Kate Annis as Senior VP of Marketing. Kate will oversee the company’s marketing and communications initiatives to ensure clients and prospects are keenly aware of how BlueSun is supporting their drive for success.
Kate brings with her 15 years of brand management and marketing experience in the enterprise software industry. Most recently, Kate served as Head of Marketing for Wishabi, a leading Toronto-based technology company focused on transforming the digital flyer industry. Previous to this, she held various senior brand and marketing positions at Dow Jones where she led the marketing efforts for brands such as the Wall Street Journal and Factiva.
"BlueSun's innovative technology and commitment to helping their customers succeed is perfectly suited for my approach to marketing," said Kate Annis. "I am thrilled to be a part of this passionate team, and look forward to contributing my experience and skills to continue their momentum in the industry."
“I am very pleased to see Kate join the BlueSun family,” said Stewart Wigg, President of BlueSun. “It was essential for us to have an experienced leader like Kate leading our marketing efforts as we expand our product portfolio and further penetrate the North American market. With the team we now have in place we are stepping up the implementation of our strategic priorities, setting us up for continued rapid growth in 2015.”
About BlueSun: BlueSun is a leading provider of software solutions to the financial services industry. BlueSun’s mission is to deliver painless software solutions to its clients. This means easy-to-use, intuitive software, with hassle-free installation and responsive, class-leading service. Today, BlueSun has over 300 clients in the US and Canada and handles almost 50% of all Canadian life insurance business in the independent channel. BlueSun was founded in 2001 with offices in Toronto and Syracuse. For more information, visit www.bluesun.ca.